Hoe ontdek je het DNA van een stad: de aanpak in Venlo
The heart of the brand Venlo
The Venlo brand is built on who we truly are: people with energy, creativity, and a big heart for the city. In this brand guide, we take you through that story.
You will discover our DNA, the values that connect us, and how the logo and style were developed. But above all, the guide shows how we can collectively present a recognizable and powerful Venlo. It is a source of inspiration and an invitation to participate — to carry the story of Venlo further in everything you do.
Use the open source logo
The logo is free to use by anyone. So feel free to work with it yourself and give it your own twist. You may, for example, use a different color, put a photo behind it, or apply it in a completely creative way. Make something that suits you and your story.
There is only one thing to pay close attention to: the blue-green color is only for the municipality of Venlo. Therefore, do not use the logo in that color or a related color. We also ask you not to place the name 'Venlo' or other location designations under the logo in a way that resembles the official logo of the municipality. This way, it is always clear who the sender is.
